Chelsea fans are "absolutely fuming" and have accused the Blues of exploitation ahead of Jose Mourinho's much anticipated return to Stamford Bridge in the Champions League. The clash has been slapped with a Category AA label, the most expensive tier in the clubâs pricing structure, meaning adult general sale seats stretch up to a staggering ÂŁ83.
Opportunistic Chelsea raise ticket prices
To add insult to injury, the number of junior and senior concession tickets has been cut, leaving families and long-standing season-ticket holders fuming. Many fans say the announcement, made just a week before kick-off, feels like a brazen cash grab timed perfectly for Mourinhoâs much-hyped return.
AdvertisementAFP'Theyâre killing footballâ â fans vent anger
The outrage isnât just about Chelsea, say supporters, itâs about the wider direction of the sport. In an interview with David Johnstone, of the CFCUK fanzine, didnât mince his words: "I am absolutely fuming. And Iâm not just fuming because itâs a Chelsea thing. Itâs a football thing. These people running football now are absolutely killing it. I havenât got a problem if people want to pay ÂŁ10,000 to sit in that Dugout Club. If they want champagne and bells and whistles, good luck to them.Â
"But donât forget the majority of people who are struggling to pay their electricity, gas bills, pay their mortgages, put food on the table, for whom football is the one release at the end of the day, at the end of the week. Iâve got a 12-year-old kid, heâs 12 on Saturday, and Iâm having to pay ÂŁ50 for a ticket for him, because I canât get a kidsâ one. In 10 yearsâ time, he isnât going to be able to afford to go to a game. Itâs shocking.â
Short notice and scrapped concessions spark backlash
Tim Rolls, ex-chair of the Chelsea Supportersâ Trust (CST), echoed the fury.
âThereâs a number of issues around the short notice, the increase in pricing, the removal of concession pricing," he said. âBy removing the concession pricing without any advance notice, theyâve just increased prices for youngsters, for over-66s. They probably are happy to alienate groups of season-ticket holders, especially the older ones, because they think that they can sell tickets â especially for this type of game â to one-offs. People who are happy to pay more because of the Mourinho effect. And it will inevitably have an effect.â
Many suspect the categorisation was no coincidence, though Johnstone disagrees.
âTheyâd have done it anyway," he claimed. âThey donât want oiks like me who struggle to get ÂŁ800 for a season ticket. Weâre no good to them. Whyâs the atmosphere so rubbish? Because theyâre filling it up with tourists. If people want to come and see Chelsea, I welcome them from anywhere in the world. It must be great. Theyâd rather have those people paying ÂŁ70, ÂŁ80, ÂŁ90 for an ordinary ticket and going and spending ÂŁ300 in the megastore and coming once in their life. People like me, at the bottom of the food chain, weâre not going to have anything left.â
Trust calls out âexploitationâ
This row follows hot on the heels of another storm three weeks ago, when Chelsea flogged bundle tickets for all four group games, against Benfica, Ajax, Barcelona, and Pafos, at a discounted rate. Season-ticket holders feared losing their usual seats unless they stumped up more cash.
A CST spokesperson said: âThe Chelsea Supporters Trust is deeply concerned with the clubâs handling of ticket sales for upcoming Uefa Champions League fixtures. Recent decisions have been marked by poor communication, unjustifiable price increases and a disregard for supporters. The message is clear â stop exploiting our loyalty.â